The Easiest Place to Overdeliver.

The Easiest Place to Overdeliver. 

March 14, 2017

Make a list of every boring or average interaction, element, or piece of your brand experience (for your customers). 

Now, +1 each item, meaning, add an additional amazing element to each of those items. 

Today, your product being above average is a given. 

So it's obvious to say, but the easiest places to overdeliver...

Are the places where you're not expected to.

David Sherry